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Have you found your social media voice?
I’ve written about various aspects of social media before, including the importance of profiles, and especially, the profile picture. (Seriously, why does anyone want to be an egghead?) These are...
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Go On Holiday, And Take Your Business With You
Wednesday was Boss’s Day and tomorrow is Sweetest Day; Monday, we celebrated Columbus discovering America (and railroading the natives out of town) while our Canadian friends were being thankful....
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Social Media on Weekends: Are You In Or Out?
Over the weekend, I was thinking about social media usage on weekends. (Oh, the irony…) We’ve all seen the statistics and recommendations that encourage us to be social 7 days a week and keep our...
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Tweet Some Love, Gain Some Respect
We all have them in our lives. A babysitter that’s always available when you really need a night out. A loyal friend who’s willing to interrupt her day to hear your latest crisis over coffee. A...
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Brands Rocking Social Media In The Real World
The number one question I receive about social media has always been “But what do I post?” Business professionals and owners want to see the value in utilizing social media but are intimidated by the...
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Trick Out Your Tweets: Tips to Stand Out on Twitter
Do you tweet? (Or as someone once asked me, “Are you on that Tweeter thing?”) Does it feel like you’re accomplishing anything? Or, at the end of the day, are you just confused what the buzz is about?...
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Get Social: 4 Easy Ways to Join the Conversation
At CCC, we’re always telling people to join the conversation. Social media is, after all, about being social. Then one day, a client asked us how, and a light bulb went off. Hey, there’s a blog post in...
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What You’re DOING is the Story
Clearly Conveyed Communications is pleased to welcome its second guest blogger, Roger Burnett, CAS. Read on for Roger’s expertise in the marketing arena, specifically content marketing, which is a hot...
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Social Media Savvy: It’s Still All About the Brand
One of the more popular posts I wrote last year was about social media branding and its importance to your brand’s reputation, especially if you’re in the marketing, social media, technology or related...
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Email Overload: 4 Ways to Win the Fight
Email. It’s revolutionized the way we communicate, but it can absolutely take over your life and disrupt the best laid plans. Haven’t we all been here before? When I left corporate America to start my...
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Social Media’s Nice, But It’s Not IRL
Last night, I had the pleasure of meeting up with professional friends for a fun night out. Despite the frigid temperatures, I was actually looking forward to bundling up and heading North for the...
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Using Google+ to Boost Your Search Engine Rankings
This is the final post in a 4-part series highlighting steps you can take to improve your website’s search engine optimization (SEO). This guide was written by Ramya Raju, an experienced freelance web...
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You Don’t Know Jack About Brandjacking
In the mid-nineties, there was a trivia game called You Don’t Know Jack. As a trivia buff, I loved the game and even had it on CD-ROM (remember those?). OK, I also loved telling people, “You don’t know...
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If You Build It, They Will Come… If You Invite Them
“If you build it, he will come.” –The Voice, Field of Dreams Field of Dreams. As a baseball fan, I liked this movie about Ray Kinsella, an Iowa farmer and avid baseball fan, taking an incredible risk...
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Social Media: For Better or Worse?
In honor of the fifth annual Social Media Day yesterday, we wanted to stay on subject. While pouring over the coverage, it reminded us how much social media and the digital revolution has changed our...
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Are LinkedIn Groups Working For You?
The past week we’ve focused on LinkedIn, the largest professional networking site on the planet. It tends to be a platform that most people aren’t utilizing effectively, because they’ve either posted a...
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Twitter DMs: Strategy or Spam?
Twitter DMs: you either love them or hate them. While I’m not a personal fan, I do see how they can be used effectively. The problem is that I so rarely see them used effectively. Direct messaging on...
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Should You Slim Down (on Social Media)?
One of the first things I always discuss with clients (or even prospects) is that you can’t be everything to everyone — even on social media. We all know that, but as small business owners or business...
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Warning: Appropriate Hashtag Usage on Instagram Will Result in Major Traffic...
Hashtags: you either love them or hate them. This blog has pondered hashtag usage before and received a mixed response from readers on their effectiveness and aesthetic appeal. But more than a year...
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Get Visual With Content Marketing: 5 Tools To Help
We’ve all heard that ‘a picture’s worth a thousand words,’ but the proof is more personal. When you flip through a magazine, browse online or read a blog post, where do your eyes go? To the pictures....
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